I recently caught up with Karan and Jamie White from the Australian law firm, Pod Legal, which is making a name for itself in the areas of intellectual property, technology law and social media law.
Pod Legal has become a thriving practice with offices in Brisbane and Melbourne.
The firm's growth has been partly fuelled by the Whites' strategic (and passionate) use of social media to create useful and relevant content as well as connect with the marketplace generally.
Their socially-driven approach is not just winning them fans in the community and the media but is also generating new business leads. This is one company that knows it gets a return from social media!